The move is part of an effort to promote healthier eating in the borough

Enfield Civic Centre and (inset) Alev Cazimoglu

Enfield Council says it has taken a “bold step” in addressing public health concerns by banning junk food advertising on its property.

The council’s newly-adopted healthy advertising policy is designed to “encourage a healthier lifestyle for residents and help reduce obesity”.

Under the new guidelines agreed by the council’s cabinet, all advertising spaces controlled by the council will be free from advertisements for foods high in fat, sugar and salt. This is designed to support the council’s efforts to encourage healthier eating habits and improve children’s dental health in the borough.

Enfield has previously been ranked as among the least healthiest boroughs in London, with around one-in-four of children starting school found to be either overweight or obese.

Alev Cazimoglu, the council’s cabinet member for health and social care, said: “This policy is particularly important for children who are often targeted with advertising for unhealthy foods. The adoption of Enfield’s healthier food advertising policy marks a significant step towards fostering a healthier environment for our residents.

“This initiative aligns with our commitment to public health and reflects the strong steps we are taking to address health inequalities in our borough.”

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