Six London Overground stations in the borough now carry the new line-specific branding

Weaver Line branding has been installed at Enfield Town Station and others along the route — Weaver Line branding has been installed at Enfield Town and other stations along the route

The London Overground route through Enfield borough has been officially renamed ‘Weaver Line’ as part of a network-wide rebranding.

Enfield Town, Bush Hill Park, Turkey Street, Southbury, Edmonton Green and Silver Street stations all now carry the Weaver Line’s maroon colour scheme on wayfinding signs.

At a launch event attended today (Thursday 27th) by London mayor Sadiq Khan, Rebecca Ridley of the Worshipful Company of Weavers represented the Weaver Line.

From the terminus stations at Enfield Town, Cheshunt and Chingford, the lines runs into Liverpool Street via Spitalfields, Bethnal Green and Hackney, areas of London known for their role in the textile trade that was shaped over the centuries by diverse migrant communities and individuals.

The five other London Overground route names are Windrush, Mildmay, Lioness, Suffragette and Liberty. This significant change, which is a major update to London’s world-famous tube map, will make it easier for customers to navigate the network, while also celebrating the city’s diverse culture and history.

An “unprecedented mobilisation” over the past nine days has seen TfL and its suppliers unveil 6,000 new station wayfinding signs, tube maps, station digital screens and onboard train information, as well as audio and visual announcements on both London Overground trains and stations. Final touches to the TfL website, TfL Go app and audio-visual passenger information on newer trains will be completed over the next couple of months.

Sadiq Khan and guests at the London Overground’s rebranding launch event at Dalston Junction Station (credit TfL)

The launch event for the rebranding was held at Dalston Junction Station, on the Windrush Line, providing an opportunity to commemorate the contribution of the Windrush generation. The Windrush Foundation is also currently hosting an exhibition within the station.

The mayor was joined by special guests with personal connections to the Windrush generation including sauce maker Levi Roots, who was born in Jamaica and whose parents came to the UK from the Caribbean to build a new life for themselves and help build Britain.

Geoff Coleman from Mildmay Hospital represented the Mildmay Line, which honours the small, charitable hospital in Shoreditch that has cared for Londoners over many years. It notably played a pivotal role in the HIV/Aids crisis in the 1980s, which made it the valued and respected place it is for the LGBTQ+ community.

Alesha De-Freitas, head of policy, research and advocacy at the Fawcett Society, represented the Suffragette Line, honouring the working-class movement in the East End that fought for votes for women and paved the way for women’s rights.

The Lioness line celebrates the historic achievements and lasting legacy created by the England women’s football team that continues to inspire and empower the next generation of women and girls in sport.

Julie Frost from Havering BID was present for the Liberty Line, which celebrates freedom and the historical independence of the people of Havering, the borough through which it runs.

Stakeholders, customers, staff, historians, industry experts and local communities played a key role in helping inform the names through engagement, which took place ahead of the decision on the final six names.

Khan said: “I’m delighted to officially launch the six new line names and colours of the London Overground, in a historic change to the capital’s transport network.

“These distinct colours and identities will not only make our fantastic London Overground network easier for customers to navigate, they also celebrate the best of London, from the contribution of the Windrush generation to our inspiring England women’s football team, as well as other untold elements of London’s cultural history.

“The London Overground is now a reminder that we wouldn’t be the city we are today without the energy and diverse experiences of everyone who lives here.”

Professor Andrew Teverson, head of London College of Fashion, added: “London College of Fashion’s new home as part of East Bank on the Queen Elizabeth Olympic Park means that many of our students will be travelling into college on the Weaver Line, and we are delighted to see the name honouring the long history of the rag trade and of making and manufacturing fashion in this part of East London.”

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